Disrupting the Sports Production Process
By Jerome Wauthoz, VP Products Tedial
The sports market, particularly for big spectator sports like football, F1, baseball and many more, is big business for all involved. In a nutshell, advertisers can reach huge audiences, players are paid big bucks through their clubs and sponsorship deals, clubs make massive profits through ticket sales, merchandise and transfer deals and the leagues make vast sums each year through the sale of broadcast rights. Over the past five or ten years we’ve seen major disruption in the television industry and the sports is no exception.
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Jerome Wauthoz, VP Products Tedial