Tedial Refreshes Brand Identity and Launches New Website


Tedial has unveiled a refreshed brand identity, which includes a new website that coincides with the launch of its smartWork Media Integration Platform and underpins the company’s mission to democratize M&E business improvement.

Tedial is transforming and redefining media business efficiency and technology approaches. smartWork technology will revolutionize the way M&E companies manage their media by speeding up the digital transformation with benefits that include unprecedented flexibility, seamless and effortless integrations, reduced costs, enhanced team collaboration, improved profitability, accelerated growth and dramatically shorter delivery times. The new Media Integration Platform simplifies complex business processes and workflows and empowers non-technical users with easy-to-use tools that provide unprecedented benefits.

The M&E industry is evolving quickly and Tedial is committed to supporting customers in their transformation to meet new business requirements including: increased content, multiple platforms, new consumption habits, larger file sizes, social media expectations and more.

Since the company’s inception in 2001, its philosophy has been based on bringing greater business agility and value to media companies with innovative, scalable, and effective media solutions that optimize media supply chains and management operations. The new website reflects these values and the company’s approach to meet current market needs fits with its next-generation NoCode cloud-native Media Integration Platform strategy accessible to everyone from technical staff to “citizen developer”.

“We’re delighted to launch the new website and to provide our existing and future customers with a simple yet user-friendly portal that reflects Tedial’s new technological and business identity,” says Tedial Founder Emilio L. Zapata. “For more than 20 years, we have identified the needs of our customers and provided solutions and services that efficiently and cost-effectively allow companies to meet their operational requirements and business objectives, improve their customer experience, and remain ahead of their competition. With the introduction of smartWork and the formation of our new business development team announced recently we are at the forefront of this media evolution providing simplicity, flexibility and greater business agility to our customers.”

Tedial’s new visual identity paints a bold and clean look that reflects the company’s, proven experience in the marketplace, new mission to democratize M&E business improvement, and forward-thinking attitude to assisting its customers in their digital transformation.

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